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From: Adan Ong IEE
To: Carson Oliver I
ce:
sce:
Subject: FW: Follow up
Attachments:
Sent: 01/24/2019 03:41:50 PM 0000 (GMT)
Hicarson,
ke to pick up on the below thread | had opened up with Sheree specifically on rev share
Inthe lst couple of weeks, it has come to my attention that Netflix and Apple had an agreed upon rev share deal at 15%
(but obviously they're no longer using in-app bilin for new customers — an interesting approach that more of us are
pondering fo our strongest brands). Can you confirm if thi is true? The main point and why we fee strongly about
discussing rev share that we're driving almost 100% ofthe revenue growth for you an that we're episodic and therefore
never truly benefit from the 15% terms for subscribers > 1 year (vs companies ike Netflix that were probably achieving
oughly an 18% rev share assuming the 30% based on avg customer retention).
1 think this would also go a long way to alleviate the revenue impact from the rate card issue and make it ess of an issue
for our executive team,
Thanks
20
From: Adrian Ong
Sent: Thursday, June 7, 2018 6:11 PM
To: I © =vr'c co
Subject: Follow up
Hisheree
Pleasure to meet you and the team in Cupertino and my team looks forward to working with you al.
1 wanted to follow up on several topics that we touched on during our meeting / dinner.
1AP reconciliation
© We need to ensure we have a way to reconclle the transactions we see our end and payments you make to
© As discussed, ur figures from Apple fo ust our Tinder business can be off as much as ~$1M at any time
during the year which is a concern
© According to Erin, this is brought up frequently by other partners
© Can we identify next steps and dates to ensure we are seeing traction on this? FYI We do not have this ssue
on Android
Rev share
© As discussed over dinner and per our presentation, we drove JJ] n rev share revenue for Apple, up
I + - expect to continue our solid growth
5 Apple drove minimal new discovery Jl] while the majority were users organically looking for our
aps I
§ Our new product features such a Tinder Gold drove subscriber growth resulting in the app shooting
up the top grossing charts to #1 outside of games ast year
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