. Wilma I ruzuucbl rumin PURCHASE OF GOODS OR SERVICES OVER $5,000

Department/Division:
,Purehase Requisition or DPO 
Date: September 21, 2015

Please indicate the following with an 

ti Safety Security
if? Satisfaction of Pre-Existing Legal Obligations
Other .


Proposed Purchases (details of the goods or services to be purchased):The annual Boston Tree Lighting includes a variety of 
,activities to provide Nova Scotia with exposure in this important market, while preserving a tradition of giving between Boston and Nova
'fScotia. Activities include sponsorship of the City of Boston?s Christmas Tree lighting and the television broadcast, collateral items for promotion,
?and talent for the tree event ceremony. As well, we propose continuing the partnership with a local broadcaster, which was established with
CTV Atlantic the last few years. This year we reached out to all three major broadcasters and asked for proposals. (see attached). This
partnership provides coverage of the Boston Tree event including the cutting, tranSportation and lighting of the tree, as well as on site
broadcast from Boston. We asked each broadcaster to prepare a proposal that would help tell this story to Nova Scotia, ensuring they
understand the variety of activities that happen during this event (ie trade mission). Other activities include a partnership between 3 Halifax 
School and a Boston school to help our young people appreciate and understand the Halifax explosion and how both cities worked together to 
i help a city in need, as well as other promotion activities in Boston.

iValue of Purchases:


iSupporting Reasons: (lfyou require additional space please submit on separate page): i

iSince 1972, Nova Scotia has given a Christmas tree to the people of the City of Boston in gratitude for their assistance and support following
the Halifax Explosion in 1917. Many Nova Scotians are proud of this Christmas tradition, particularly the owners of the chosen tree. The City of 
Boston Parks Department manages the Tree Lighting Ceremony on the Boston Common on behalf of the City; in conjunction with this, the

3 local ABC af?liate produces a one-hour show and broadcasts the Lighting ?live". The show is then rebroadcast on Christmas Eve. Approximately
20,000 people attended the live event last year and the televised live show reached 200,000 viewers. Boston City staff and the TV station have
indicated that without ?nancial support from the Province of Nova Scotia, this public event and broadcast may not continue. There's a slight
increase as a result of an increase in sponsorship for the City of Boston, the local broadcaster and costs for the send-off event, as well as

i increased activity with the Premier in Boston. Every effort is being made to reduce the costs and ?nd partners with other businesses and within
government. Here?s a rundown of expense:

Sponsorship with the City: $30,000.00
i
Sponsorship with ABC Boston: $55,000.00

 

Sponsorship with local NS broadcaster: $25,000.00
Entertainment: $18,000.00 i
jTravel: $7,500.00

iSend off event: $3500.00

iTown Crier Participation: $2,500.00
iReception: $5,000.00

i

i
i
i Photographer (Boston) $2,500.00 i
i

   

 

 

iTransactions over $5,000 Transactions over $5,000 Transactions over 55,000
Submitted By: Stacey Jones- iReviewed By: Approved By: .
i
rem/L 
Associate Deputy Minister fr Zach Churchillj
fr/ Minister;

. . . tux 

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